Leading initial
J.
Nombre
Francisco
Middle name
Figueroa
Apellidos
Perez

Referencias

The Use of Marketing Decision Support Systems for New Product Design: A Review
International Journal
Year of publication
2019
Author
Francisco Figueroa Perez
Juan C. Leyva Lopez
Luis C. Santillan
Edgar O. Perez Contreras
Pedro José Sánchez
Publisher
Atlantis Press
Volume
12
Pagination
761-774
Keywords
Systematic literature review; Marketing decision support systems; Multicriteria decision analysis; Knowledge-based systems; Product design
DOI
10.2991/ijcis.d.190624.001
Journal
International Journal of Computational Intelligence Systems
Number
2
ISSN Number
1875-6891
Perez, F. F., et al. «The Use Of Marketing Decision Support Systems For New Product Design: A Review». International Journal Of Computational Intelligence Systems, 2, Atlantis Press, 2019, pp. 761-774.
Documento
125912324-1.pdf374.08 KB
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